Blogs & Resources

Everything you need to launch your first post-purchase game. From installation to your first live campaign.

Shopify Store Review: Can a First-Time Visitor Buy Without Your Help?

Shopify Store Review: Can a First-Time Visitor Buy Without Your Help?

Checking the store in the morning and finding new orders is a satisfying moment....

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Your First $10K Day on Shopify: Turn a Milestone Into a Growth Plan

Your First $10K Day on Shopify: Turn a Milestone Into a Growth Plan

The sales total is close enough that everyone keeps checking it....

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Your First Shopify Order: What to Learn From Your First Sale

Your First Shopify Order: What to Learn From Your First Sale

There is a particular feeling when someone buys from the store you have spent so much time building....

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Ecommerce Team Collaboration: The Work Behind Every Shopify Order

Ecommerce Team Collaboration: The Work Behind Every Shopify Order

The order notification arrives in a moment....

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How to Choose a Spending Threshold for Your Shopify Promotion

How to Choose a Spending Threshold for Your Shopify Promotion

A spending threshold is most useful when a customer can see a sensible way to reach it....

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How Ecommerce Revenue Growth Compounds Across Clicks, Conversion and AOV

How Ecommerce Revenue Growth Compounds Across Clicks, Conversion and AOV

A growth plan can become very focused on one metric....

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First-Order Value on Shopify: Make More of Every Acquired Customer

First-Order Value on Shopify: Make More of Every Acquired Customer

Your team has done the work to bring a new customer to the store....

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What Shopify Brands Can Learn From McDonald’s Monopoly

What Shopify Brands Can Learn From McDonald’s Monopoly

A customer can buy a meal and finish the transaction....

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Black Friday for Shopify Brands: Build a Spending-Tier Strategy

Black Friday for Shopify Brands: Build a Spending-Tier Strategy

Black Friday planning often starts with attracting demand....

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Shopify Thank You Page: Create a Memorable Post-Purchase Experience

Shopify Thank You Page: Create a Memorable Post-Purchase Experience

A customer has discovered your brand, chosen a product and completed checkout....

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Ecommerce Promotion Strategy: Reward the Behaviour You Want

Ecommerce Promotion Strategy: Reward the Behaviour You Want

Before choosing a promotion, decide what you want the customer to do....

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How to Increase Revenue per Session From Shopify Paid Traffic

How to Increase Revenue per Session From Shopify Paid Traffic

A campaign can earn the click and still leave an important question unanswered: what happens to the value of that visit once the shopper reaches your store?...

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The Ecommerce Discount Trap: Give Customers More Reasons to Buy

The Ecommerce Discount Trap: Give Customers More Reasons to Buy

A promotion goes live and orders rise....

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What Could a 15% Increase in AOV Mean for Your Shopify Store?

What Could a 15% Increase in AOV Mean for Your Shopify Store?

A small change in the value of an individual order can look much more meaningful across a month’s sales....

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Shopify Cross-Selling: Give Customers a Reason to Add More

Shopify Cross-Selling: Give Customers a Reason to Add More

A customer choosing a pair of shoes may also need socks....

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How ShopXR Works: Spend & Win for Shopify Brands

How ShopXR Works: Spend & Win for Shopify Brands

An effective spending incentive should be easy for a customer to understand....

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How to Increase Average Order Value on Shopify With Spend & Win

How to Increase Average Order Value on Shopify With Spend & Win

When an ecommerce brand wants to grow, the conversation often turns to acquiring more customers: testing new creative, reaching new audiences and increasing campaign budgets....

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